Studio Ghibli x NIKE Air-MAXDesign | Illustration
This was a conceptual study which involved combining a brand/product with a character. I’ve been a fan of Miyazaki and Studio Ghibli’s work for over 20 years and decided to focus on some characters from Princess Mononoke and combine them with the classic Air-Max 90 model as a mash-up tribute concept.
I have seen similar design mashups with independent designers collaborating with clothing and footwear brands and there have been some very creative products produced.
I decided to focus on 4 main characters from Miyazaki’s ”Princess Mononoke” animated feature namely Prince Ashitaka, Princess Mononoke, Lady Eboshi and the Forest Spirit/ Daywalker.7